The Word: Personality

Life is a learning experience. The complexity ofthat individual in the social setting. This theory is
human behaviour is finely related to the severalmainly concerned with the heritable traits which
mechanisms which define how, what and whendetermine behaviour and result in particular
we learn about the world. People devote variedcharacteristics and types of individuals. Such
levels of energy to observe, memorise andtheory began with Gordon Allport around 1937.
recount the ongoing stimuli around them - andAllport defined a trait as "a neuropsychic structure
that focus is the magical touch which produceshaving the capacity to render many stimuli
the fascinating ambiguity of mankind. In the realmfunctionally equivalent, and to initiate and guide
of behavioural science (and also common sense),equivalent (meaningfully consistent) forms of
there is one word which is vastly used to defineadaptive and expressive behavior." (1961)
such effect: personality.The Big Five is a model of personality that
What is Personality?describes five defining personality traits. They
'Personality' is a word originated from the Latinwere originally described by Warren Norman
persona, which means 'mask'. "Significantly, in the(1963) and consist of: neuroticism, extraversion,
theatre of the ancient Latin-speaking world, theopenness, agreeableness and conscientiousness.
mask was not used as a plot device to disguisePhenomenological Theory
the identity of a character, but rather was aThe Phenomenological approach stresses the
convention employed to represent, or typify thatimportance of the cognitive side of human
character." (Wikipedia).behaviour - therefore - what and how people
Personality is a broadly used term which meaningthink. Phenomenological theory dictates that
can be sought through popular knowledge. Mostconscious thoughts and beliefs are the major
people use the word as a reference to thedeterminants of personality. This approach puts
collection of characteristics which define how aindividuals in the role of scientist: analysing the
person sees and acts upon the world - somethingworld and themselves within a social context to
like a mix of their thought processes andreach conclusions about the formation and display
behaviour. In psychology, it could be defined asof personality traits. George Kelly, a clinical
the emotional, cognitive and behavioural patternspsychologist, developed the concept of 'personal
unique to an individual, learned and incrementedconstructs' which refers to the "categories with
through experience, and relatively consistent overwhich we interpret our experiences" (Peterson
time.1997). The personal construct theory suggests
Overview of the Personality Frameworkthat our interpretations of the world around us
The study of personality has developed relativelycreate our personality. Therefore the concept of
parallel to the evolution of psychology as apersonality is a flexible one.
science. The perspective on human nature hasPhenomenological theory was further developed
been floating between nature and nurtureby Carl Rogers' self-actualisation concepts.
throughout the years, with researchers constantlyAccording to Rogers, the drive towards
finding evidence to support and validate bothself-actualisation (familiar to the Maslow's hierarchy
determinants. Thus, many theoretical concepts ofof needs) was the major determinant of an
personality were based on the perspective thatindividual's personality. This humanistic and
psychologists and behavioural scientists had ofoptimistic approach was also the basis for Rogers'
human nature at a certain period in time.client-centred therapy.
"Over the years, numerous personality theoriesSocial Learning Theory
have been proposed, and they can be classifiedFinally, the social learning theory focuses mainly on
within several major approaches, each assumingthe influence of social dynamics and learning. This
its own model of human nature. Personalityapproached is based on behaviourism and it
psychologists within each approach emphasisestresses the importance that the human learning
different aspects of personality, favor differentprocess has in the formation of personality traits.
research methods, and use different standards toIn social learning theory, the most important
evaluate sufficient explanations." (Peterson 1997)psychological process is learning. The pioneering
Understanding personality involves not onlytheorists of this approach were John Dollard and
analysing the individual as a whole, but consideringNeal Miller, authors of the book Personality and
individual behaviour in a particular social context.Psychotherapy (1950). According to them, people
Culture plays a major role in defining the variantslearn behaviours that decrease their physiological
between individuals. For instance, westerndrive.
civilisations tend to encourage individuality - whichAlbert Bandura also played a key role in the
increases the incidence of people that presentdevelopment of this theory. Bandura affirmed
unique behaviour with the aim of standing out.that people learn through modelling, and such
Being distinctive in our society is normally a socialmodelling becomes the main determinant of
benefit. In other societies - such as Japan andpersonality. The concept of self-efficacy, the
China - uniqueness can play a divergent role:belief that one can perform a given behaviour,
standing out is not socially sanctioned andcreates an immediate mechanism in which people
therefore not admirable.modify behaviour in order to improve
Theories of Personalityperformance in life.
"The major theoretical approaches to personalityThe Human Perspective
are akin to great schools that dominatedPersonality is not only part of the realms of
psychology throughout the early part of thescientific research and behavioural studies. In order
twentieth century". (Peterson 1997)to better understand the world, we tend to
Psychodynamic Theorycreate patterns - to classify everything we can
Encouraged by Freud's psychoanalytic approach,into groups based on common characteristics. This
psychodynamic theories emphasise motivation andlearning process seems to work effectively with
emotion as the major dictators of personality,our brain structure, and also to improve the
along with the presence of unconsciousinterpersonal communication process and to define
divergences of individuals. In such theory, libidoroles in a social setting. It is normal that we
(defined by Freud as a 'psychological energy') isanalyse other people's behaviours and physical
the primary determinant of our behaviour. Thisappearance based on predefined ideas which are
perspective concentrates on the conflict betweenenforced by our experiences, culture, inherited
an individual's biological motivation (instincts) andtraits and social setting.
the social rules which guide common individualA common example of such effect is found in
behaviour. In the psychodynamic theory, thethe perspective towards personality: there are
structure of personality is described in terms ofhundreds of popular measurements of personality
the conscious, preconscious and unconscious (id,available through varied media and in different
ego and superego). Other major contributors offormats. Horoscopes, personality and intelligence
this theory were Carl Jung (collectivetests, amongst others, are all part of our own
unconscious), Alfred Adler (compensation forway to view the world and to place individuals on
inferiority) and Erik Erikson (psychosocialcommon ground. It seems almost natural to
development).categorise ourselves and others in an attempt to
Trait Theorymake sense of the world. Perhaps this evidence
The trait approach is derived from Darwin'sindicates that Kelly's argument is particularly
theory of evolution and the emphasis on individualaccurate: in a social setting, aren't we all scientists?
variation within a species, defining the function of